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“Are You Tougher Than a Boy Scout?” show to help promote Scouting!

Use the “Are You Tougher Than a Boy Scout?” show to help promote   Scouting!

The   new reality TV show “Are You Tougher Than a Boy Scout?” airs each   Monday at
8 p.m. Eastern/7 p.m. Central time on the National Geographic Channel through   April 8.

We   need your help to individually spread the word about the program via email,   social media, and word of mouth. Build local buzz by posting the trailer on   your website, Facebook, Twitter, Pinterest, and any other social media!

The   “Are You Tougher Than a Boy Scout?” Web page (www.toughscout.com)   features show information and an opportunity for you to share Scouting photos   through social media.

There   are also downloadable digital and print assets on the Marketing Toolbox (www.scouting.org/marketing)   to help build awareness. Resources include a flier, postcard, poster, Web   banners, and the exciting trailer (commercial) for the show.

This   show is a great opportunity to showcase the great character and leadership   skills that are developed in Scouting.

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